About Ascent

Ascent is an AI-powered Amazon repricing tool built specifically for FBA sellers who want to win the Buy Box without racing to the bottom.

Founded in 2024, we have grown to serve over 1,000 Amazon sellers across the UK, US, and Europe. Our mission is simple: help sellers maximize profits through intelligent, automated pricing.

Why We Built Ascent

After using existing repricers and finding them too complex, too slow, or too focused on US sellers, we decided to build something better. Something designed for UK sellers first, with AI that actually understands profit margins, not just sales volume.

Our Values

• Profit First: We help you make more money, not just more sales.
• Simplicity: Setup in 15 minutes, not 2 hours.
• Transparency: No hidden fees, no surprises.
• Support: UK-based help when you need it.